Convergent TV

News and trends across linear and connected TV, streaming platforms, and video advertising, plus insights from the networks, buyers, and creators driving change.

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    From Bourbon to Birdies: What’s in the Daytime Emmys Gift Bags

    Several Daytime Emmys sponsors will provide a range of products and experiences for winners and guests.

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    Spotify Podcasts Are Officially Coming to Netflix

    After rumors circulated earlier this year, Spotify podcasts arrive on Netflix in 2026.

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    We’re Nonplussed: The Punctuation Marks That Could Actually Give Apple TV a ‘Vibrant New Identity’

    Apple TV ditched the plus. Here’s how it can avoid that becoming a minus.

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    Streaming Ratings, Week of September 8: Wednesday Continues Its First Place Stronghold

    Tyler Perry’s Beauty in Black made its debut with a top 5 position on the chart.

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    MrBeast Kicks Off Global Soccer Initiative With TelevisaUnivision

    TelevisaUnivision and MrBeast team up for ‘Road to Beast Cup’ initiative for 2026 summer of soccer.

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    Paramount Snags Roku Ad Sales Leader Jay Askinasi as CRO

    The exec recently served as senior vice president of global media revenue and growth at Roku.

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    NBCU Among First to Announce 2026 Upfront Event

    After waiting until the spring to announce its 2025 upfront event, NBCUniversal is wasting no time.

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    Amazon Reveals Its Starting Lineup of NBA Advertisers

    Amazon Ads shares several presenting sponsors for NBA on Prime.

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    The NBA Is a Slam Dunk for NBCU: Ads Nearly Sold Out, Around 170 Partners

    NBCU is sold out of its marquee NBA spots, with categories including auto, finance, QSR, entertainment, and retail.

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    Paramount’s New Ad Offering Looks to ‘Fix’ Streaming Advertising

    Paramount Streaming Fixed Units give advertisers prime placements.

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